ALIX EDGING DESIGN

What’s the best way to celebrate National Mustard Day? With ice cream, obviously. To celebrate this momentous occasion, we partnered with Coolhaus to make mustard flavored ice cream. And man oh man, was it successful. Like, over a billion media impressions successful. Yes, really.

Don’t believe it? See a few highlights for yourself (in alphabetical order, of course): Adweek, CNN, Complex, Fast Company, Food & Wine, Funny or Die, Good Morning America, Insider, People, Pop Sugar, The Drum, Today Show, and USA Today.

Check back soon for more updates!

Rebrand, brand guidelines, iconography system, campaign look and feel, and much more.

Rebrand, brand guidelines, style guides, and marketing materials.

The brief: Transition the Fitzgerald+CO of the past to the modern southern agency.

We took this opportunity to transform the entire brand experience at every touchpoint. From the on-boarding swag, to collateral, to interiors, we made sure the “modern southern” vibe was felt throughout every interaction with the brand.